Why Businesses in Malaysia Keep Asking You to Join Their Loyalty Club? Smart Strategy or Just Another Gimmick?

Nowadays, every time you go shopping, makan at a restaurant, or even book a hotel, sure got one question they will ask you—"Want to join our loyalty club ah?" Whether it’s a supermarket, fashion store, online platform, or even a bubble tea shop, everyone is pushing their loyalty program. Some offer points, cashback, discounts, or even free

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